Kevin has been in SEO for more than 12 years.
Kevin is widely considered the go-to expert in SEO web content. He has created a number of
courses, given talks at prestigious conferences, and hosted seminars in person as well as
webinars, on topics like humanizing AI, what ranks and what does not, how to create AI content
workflows, what makes content convert, how to prompt AI properly, how to build an SEO strategy,
and how to create a brand voice customers love.
He has been featured in The Affiliate Lab, Authority Hacker, Niche
Pursuits, Blog Growth Engine, IMG Courses, Empire Flippers, James
Dooley’s YouTube channel and FatRank, and has spoken at SEO Estonia,
Shenzhen SEO, World of Search, the Shenzhen GEO Conference sponsored by
Semrush and Cross Border Digital, and the SEO Mastery Summit.
Kevin believes 90% of businesses are leaving a lot of money on the table by not improving
their content. Readers, Google and AI all want content that is optimised, well structured,
humanised and engaging. The more of that you give them, the more traffic, leads and sales you
get.
That is why he created Apex Zero Digital:
- To create more high quality content
- To help businesses across the globe stick out in a world full of AI clones
- To increase traffic and leads for customers
- To make SEO easy and stress free for business owners